MoneLL
MoneLL is a Korean cosmetics brand targeting Gen Z. The branding was developed through in-depth analysis of both product identity and audience preferences, combining a unique vintage yet modern twist. The result captures the bold, expressive spirit of a generation drawn to effortless luxury. The visual identity and user experience were further brought to life using Figma for collaborative design and prototyping.
Line 0
Line 0 invites the visitors to immerse in a unique metro environment while introducing speculative digital elements. Personal space is influenced by a complex mix of factors such as gender, identity, financial status, and more. However, in public transportation, space is often allocated rather simply, based on size or appearance.
*Awarded by Pulchri Studio
Slash
Slash is a collective of graduating students from Interactive/Media/Design 2024 that challenges societal boundaries through alternative perspectives. The identity draws from the slashes in the department name and incorporates a tilting effect to reflect the group’s core concept.
body::shell
The installation explores personal space through digital sculptures using Augmented Reality alongside physical sculptures. It aims to bring technological vision to reveal what was once invisible in the physical world. The installation offers a glimpse into Jihae’s imagination, where physical and digital realms intertwine—allowing us to perceive more clearly, more easily, or perhaps more complexly.
Bodiless Spacing
Bodiless Spacing is an active exploration of how personal space can be materialized. The thesis presents a series of experiments in physical and digital distance, all closely tied to the writer’s role as both a maker and a member of diverse communities. It also explores how personal space can be navigated across different realms, including online, digital, and virtual environments. The work concludes with a self-defined concept of digital personal space—how we define and experience personal space in the online world.
*Selected for the exhibition at Matter Does Matter
Distilling
To better convey the artists’ approach to their work at Museumnacht Den Haag at Pulchri Studio, the identity design for Distilling was developed. Much like the scientific process of distillation—separating elements from a compound through filtration—the two exhibiting artists isolate elements from their everyday contexts, filter them through personal perspectives, and condense these ideas into a (re)visualization.
ALIPH AR x NowHere Media
To protect cultural heritage in conflict zones, these 16 interactive large scale posters were touring as installation to convey the message. These 2m wide posters were designed and edited in various languages. The installation has been exhibited in France, Bosnia, Monaco, Morocco, Saudi Arabia, and other countries.